As the conversion to electric vehicles (EV) accelerates, automakers worldwide are grappling with an array of challenges, particularly in the supply chain. China, in particular, poses a daunting challenge with its extensive EV market and supply chain dominance. Catching up China, Nissan is formulating strategies and setting high targets. This article will delve into the current EV supply chain challenges, China’s EV landscape, and Nissan’s approach towards these challenges.
The EV Supply Chain Challenge
Several factors contribute to the EV supply chain challenge. Chief amongst these is the sourcing and availability of key raw materials like lithium, nickel, and graphite needed to manufacture batteries. Additionally, there are logistical challenges in coordinating complex supply chain networks spanning different countries.
Catching up China’s EV Landscape
China presents a unique challenge being the world’s largest producer and consumer of EVs. The country’s dominance over the global supply chain, control over key EV components, subsidization, and policy support have created a solid foothold in this sector that’s hard to shake.
Nissan Aims High to Address the Challenge
To bridge this gap and build a more robust position in the EV market, Nissan is focusing on expanding its EV lineup and strengthening EV supply chain management. The automaker is also investing heavily in automotive cutting-edge technologies and carving up collaborations with suppliers to advance their initiatives.
The fast-paced advancement of the EV industry might be evolving dynamically, but with strategic leaps and strategic alliances, automakers like Nissan can catch up and potentially outpace China in the long run.